'Marketing Data Ltd - Mailing List Specialists Interview'

Name of your website?

Marketing Data Ltd - Mailing List Specialists

Your name?

Andy Middleton

Your Location (city, etc)

Southport

Short summary of the business?

Marketing Data Ltd are Specialists in Business lists, Consumer Mailing lists and opt-in Email Data Lists, With access to European Business Lists and Consumer Mailing lists for pretty much any type of Direct Marketing Campaigns.

What inspired the company to launch the website?

In this day and age its a must to have a website, its your shop window or your own advertising board to promote and brand build your business. Its the real first steps in advertising and a must for our industry.

How did you decide on a name for your website?

Of course we done some research on what names are being used and also wanted to use a name that would clearly state what we did as a business, but one of key points was picking a name that would help with being found in search engines..

What unexpected costs and headaches have you had to deal with?

Not really unexpected costs but a headache can be caused by Google adwords some times, because you are always battling against competitors having to raise your bids or come up with new wording for your ads, and its a big pain when a competitor copies your ads!!

What method has been most successful for promoting your website?

Email marketing works very well when using good data and the right email creative, which comes down to the type of offers you promote. Adwords of course is also a key part of promooting your websites.

What is your website address?

Marketing Data Ltd - Mailing List Specialists

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